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	<title>Brand &amp; Identity &#8211; Thinkhatch</title>
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	<title>Brand &amp; Identity &#8211; Thinkhatch</title>
	<link>https://www.thinkhatch.com.au</link>
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		<title>Recognising progress &#038; impact</title>
		<link>https://www.thinkhatch.com.au/recent-work/australian-cancer-survivorship-centre-peter-mac/</link>
		
		<dc:creator><![CDATA[Th1nkhatch_G0shcr3tive]]></dc:creator>
		<pubDate>Fri, 26 Jul 2024 04:13:39 +0000</pubDate>
				<guid isPermaLink="false">https://www.thinkhatch.com.au/?post_type=portfolio&#038;p=3690</guid>

					<description><![CDATA[<p>The Australian Cancer Survivorship Centre at Peter Mac is on a mission to optimise the health and wellbeing of cancer survivors and their carers. </p>
<p>The post <a rel="nofollow" href="https://www.thinkhatch.com.au/recent-work/australian-cancer-survivorship-centre-peter-mac/">Recognising progress &#038; impact</a> appeared first on <a rel="nofollow" href="https://www.thinkhatch.com.au">Thinkhatch</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>The Australian Cancer Survivorship Centre (ACSC) at Peter Mac has three broad areas of focus, providing:</p>
<ul>
<li>information and support for survivors</li>
<li>education and training for health professionals</li>
<li>leadership and guidance around cancer survivorship</li>
</ul>
<p>&nbsp;</p>
<p>When celebrating its 10th year, the team approached ThinkHatch to adapt the traditional ACSC logo to recognise this achievement &#8211; and returned 5 years later to do the same again. A small job for a meaningful organisation. We are honoured to support the ACSC in sharing its progress and impact.</p>
<p>The post <a rel="nofollow" href="https://www.thinkhatch.com.au/recent-work/australian-cancer-survivorship-centre-peter-mac/">Recognising progress &#038; impact</a> appeared first on <a rel="nofollow" href="https://www.thinkhatch.com.au">Thinkhatch</a>.</p>
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			</item>
		<item>
		<title>10 Year Celebration Branding</title>
		<link>https://www.thinkhatch.com.au/recent-work/10-year-celebration-branding/</link>
		
		<dc:creator><![CDATA[Th1nkhatch_G0shcr3tive]]></dc:creator>
		<pubDate>Thu, 25 Jul 2024 07:38:27 +0000</pubDate>
				<guid isPermaLink="false">https://www.thinkhatch.com.au/?post_type=portfolio&#038;p=4685</guid>

					<description><![CDATA[<p>On the 25th of February, 2024, Flying Fox hosted its 10th Birthday ‘Whimsical Afternoon Tea’. It was a massive magical party with over 800 guests coming together to celebrate 10 years of growth and impact for young people with disability. With big dreams on the horizon, they set a lofty goal of raising $700,000. And once again, we helped them do just that. Supporting Flying Fox to continue it's growth trajectory and extend the reach of their incredible organisation truly makes our hearts sing. Onwards and upwards to the next 10 years and beyond!  </p>
<p>The post <a rel="nofollow" href="https://www.thinkhatch.com.au/recent-work/10-year-celebration-branding/">10 Year Celebration Branding</a> appeared first on <a rel="nofollow" href="https://www.thinkhatch.com.au">Thinkhatch</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>Our solution </strong></p>
<p>We designed gorgeous 10 year celebration visual identity that the whole team loved! It was brought to life superbly on-site with a range of event dressing, promotional material, signage, media walls, branded clothing, merchandise and more. We also produced the campaign fundraising page on the Flying Fox website and a range of icons, tiles and flourishes that were used to bring the campaign to life online. Whimsy, joy, colour and fun. It reflected Flying Fox in every possible way and we loved every minute of its creation.</p>
<p>The post <a rel="nofollow" href="https://www.thinkhatch.com.au/recent-work/10-year-celebration-branding/">10 Year Celebration Branding</a> appeared first on <a rel="nofollow" href="https://www.thinkhatch.com.au">Thinkhatch</a>.</p>
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			</item>
		<item>
		<title>Full service out-sourced marketing department</title>
		<link>https://www.thinkhatch.com.au/recent-work/business-coaching-marketing-strategy-planning-implementation/</link>
		
		<dc:creator><![CDATA[Th1nkhatch_G0shcr3tive]]></dc:creator>
		<pubDate>Thu, 15 Feb 2024 22:48:37 +0000</pubDate>
				<guid isPermaLink="false">https://www.thinkhatch.com.au/?post_type=portfolio&#038;p=4703</guid>

					<description><![CDATA[<p>Headed up by the driven and supremely intelligent rock star Neurologist, David Williams, Hoxton MPM was fast becoming a leading provider of medical practice management services within Australia. With a full suite of expanding services, their own Apps, integrated technology offerings and new strategic partnerships, Dave approached ThinkHatch seeking guidance on evolving their go-to-market strategies for new products and services and the overall marketing of the business, as well as an effective solution for Hoxton’s online presence. </p>
<p>The post <a rel="nofollow" href="https://www.thinkhatch.com.au/recent-work/business-coaching-marketing-strategy-planning-implementation/">Full service out-sourced marketing department</a> appeared first on <a rel="nofollow" href="https://www.thinkhatch.com.au">Thinkhatch</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>Our solution</strong></p>
<p>We delivered all of that and more and continued to work with Dave and the team in support of their business growth, until their recent purchase and integration into Avant. After working as a key partner in the integration of Hoxton MPM within the broader Avant business, we continue to deliver a range of services to Avant within their core business as well as some of their new ventures.</p>
<p>The post <a rel="nofollow" href="https://www.thinkhatch.com.au/recent-work/business-coaching-marketing-strategy-planning-implementation/">Full service out-sourced marketing department</a> appeared first on <a rel="nofollow" href="https://www.thinkhatch.com.au">Thinkhatch</a>.</p>
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			</item>
		<item>
		<title>Brand identity &#038; roll out</title>
		<link>https://www.thinkhatch.com.au/recent-work/intralink-brand-identity/</link>
		
		<dc:creator><![CDATA[Th1nkhatch_G0shcr3tive]]></dc:creator>
		<pubDate>Tue, 16 Jan 2024 01:30:08 +0000</pubDate>
				<guid isPermaLink="false">https://www.thinkhatch.com.au/?post_type=portfolio&#038;p=4764</guid>

					<description><![CDATA[<p>With a strong focus on forging strong, collaborative relationships with clients, whilst managing their hard-earned wealth with the care and respect it deserves, the leadership team at Intralink felt that their previous visual identity didn't best represent the culture, approach and vibe of the business. The partners approached ThinkHatch seeking a more striking, modern brand that would connect with clients and that the team could all embrace and feel proud of.  </p>
<p>The post <a rel="nofollow" href="https://www.thinkhatch.com.au/recent-work/intralink-brand-identity/">Brand identity &#038; roll out</a> appeared first on <a rel="nofollow" href="https://www.thinkhatch.com.au">Thinkhatch</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>Our solution</strong></p>
<p>We reviewed the marketplace and worked with the fabulous leadership team to understand their brand values and culture and explored their preferences for visual design before creating several concepts for consideration. We refined their chosen concept to create a striking brand identity that has broad appeal and that will stand the test of time. The brand was rolled out to a full suite of collateral, office signage, client presentation packs and website presence. Feedback from their clients has been resoundingly positive and the Intralink team are thrilled with their new look and feel.</p>
<p>&nbsp;</p>
<p>The post <a rel="nofollow" href="https://www.thinkhatch.com.au/recent-work/intralink-brand-identity/">Brand identity &#038; roll out</a> appeared first on <a rel="nofollow" href="https://www.thinkhatch.com.au">Thinkhatch</a>.</p>
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			</item>
		<item>
		<title>Brand development &#038; website</title>
		<link>https://www.thinkhatch.com.au/recent-work/the-nutrition-factor/</link>
		
		<dc:creator><![CDATA[Th1nkhatch_G0shcr3tive]]></dc:creator>
		<pubDate>Thu, 01 Sep 2022 04:56:34 +0000</pubDate>
				<guid isPermaLink="false">https://www.thinkhatch.com.au/?post_type=portfolio&#038;p=3699</guid>

					<description><![CDATA[<p>Vicky Ellenport left a long-standing corporate career in fashion to train in nutritional medicine. She has transformed her own health through food and brings a wealth of experience and understanding to her practice. </p>
<p>The post <a rel="nofollow" href="https://www.thinkhatch.com.au/recent-work/the-nutrition-factor/">Brand development &#038; website</a> appeared first on <a rel="nofollow" href="https://www.thinkhatch.com.au">Thinkhatch</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>Our solution</strong></p>
<p>We assisted Vicky in coming up with a name and visual identity for her business, as well as supporting her in defining her offering and the way in which she could take it to market. We guided her in determining an achievable approach for marketing her services and created her beautiful website and other collateral for her business.</p>
<p>The post <a rel="nofollow" href="https://www.thinkhatch.com.au/recent-work/the-nutrition-factor/">Brand development &#038; website</a> appeared first on <a rel="nofollow" href="https://www.thinkhatch.com.au">Thinkhatch</a>.</p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Design-led sales collateral</title>
		<link>https://www.thinkhatch.com.au/recent-work/print-on-wood/</link>
		
		<dc:creator><![CDATA[Th1nkhatch_G0shcr3tive]]></dc:creator>
		<pubDate>Mon, 19 Aug 2019 06:52:07 +0000</pubDate>
				<guid isPermaLink="false">https://www.thinkhatch.com.au/?post_type=portfolio&#038;p=3378</guid>

					<description><![CDATA[<p>Print on Wood was in an exciting phase of development, growing into its niche and expanding its offering in the print and design marketplace. The business was in a position to capitalise on its experience in bespoke design and to extend its influence through precise channel distribution. Founder, Deon Kamien, recognised a need for some investment in sales and marketing support to help realise his goals.</p>
<p>The post <a rel="nofollow" href="https://www.thinkhatch.com.au/recent-work/print-on-wood/">Design-led sales collateral</a> appeared first on <a rel="nofollow" href="https://www.thinkhatch.com.au">Thinkhatch</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>Our solution </strong></p>
<p>ThinkHatch conducted a strategic planning session that allowed us to identify key business objectives, define Print on Wood’s point of difference, clarify target audiences and compress the brand into a set of key messages with desired outcomes for use in all future marketing activity.</p>
<p>Together with Deon we investigated whole of business requirements and objectives in order to determine a suitable marketing strategy and tactical plan that ensured best use of resource and spend and effectively positioned Print on Wood for future growth. We provided Print on Wood with a sound strategy and practical and actionable marketing plan together with expected outcomes and measures of success. Recognising the pressures on small to medium sized businesses, we designed a solution that paid careful attention to the health and wellbeing of the business and its key people while promoting the Print on Wood brand profile.</p>
<p>We also worked with the Print on Wood team to design collateral that included print and laser cut wood products to provide the ‘wow’ factor that the brand deserves. This piece has received unanimous applause from prospects and helped generate an uplift in sales within the print, design and event planning space.</p>
<p>The post <a rel="nofollow" href="https://www.thinkhatch.com.au/recent-work/print-on-wood/">Design-led sales collateral</a> appeared first on <a rel="nofollow" href="https://www.thinkhatch.com.au">Thinkhatch</a>.</p>
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		<item>
		<title>Rebrand &#038; full suite roll out</title>
		<link>https://www.thinkhatch.com.au/recent-work/biosis/</link>
		
		<dc:creator><![CDATA[Th1nkhatch_G0shcr3tive]]></dc:creator>
		<pubDate>Sat, 23 Jul 2016 01:32:05 +0000</pubDate>
				<guid isPermaLink="false">https://www.thinkhatch.com.au/?post_type=portfolio&#038;p=5662</guid>

					<description><![CDATA[<p>Biosis (formerly Biosis Research) is a specialist cultural and natural heritage consultancy. Two senior managers bought the business from their predecessor with a desire to modernise and re-launch the brand in order to increase and diversify the client base, increase the breadth of projects and win more tenders. They also wished to improve the efficiency and quality of reporting and client communications, as well as attract the best specialist consultants within the industry.</p>
<p>The post <a rel="nofollow" href="https://www.thinkhatch.com.au/recent-work/biosis/">Rebrand &#038; full suite roll out</a> appeared first on <a rel="nofollow" href="https://www.thinkhatch.com.au">Thinkhatch</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>Our solution </strong></p>
<p>ThinkHatch worked closely with the Directors and Senior Management at Biosis to carefully design a new brand identity, market positioning and marketing messages that supported the planned growth and expansion of the business.</p>
<p>The new brand identity was rolled out externally through:</p>
<ul>
<li>printed collateral</li>
<li>a new website</li>
<li>external office signage and interiors</li>
<li>staff uniforms</li>
<li>vehicle livery</li>
<li>trade press advertising</li>
<li>trade show presence and,</li>
<li>PR.</li>
</ul>
<p>Internal communication initiatives included:</p>
<ul>
<li>team briefings</li>
<li>intranet content and,</li>
<li>a complete set of reporting and proposal document templates and user guides.</li>
</ul>
<p>ThinkHatch also facilitated train the trainer initiatives to develop a team of tender writing champions who served as knowledge experts to support the team ongoing.</p>
<p>Providing standard setting service supported by their new brand identity and marketing capability, Biosis has gone from strength to strength achieving success against all of its business objectives.</p>
<p>The post <a rel="nofollow" href="https://www.thinkhatch.com.au/recent-work/biosis/">Rebrand &#038; full suite roll out</a> appeared first on <a rel="nofollow" href="https://www.thinkhatch.com.au">Thinkhatch</a>.</p>
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